Strategic Marketing Entrepreneurship Research Topics
Research Area/ Research Interest: Strategic Marketing Entrepreneurship
Research Paper Topics on Strategic Marketing Entrepreneurship for Masters and PhD Thesis and publication
- Digital-based SME Innovation Development Strategy: Marketing, Entrepreneurship Insight and Knowledge Management
- Effect of Internet of Things on Marketing Performance: The Mediating Role of Entrepreneurship Orientation
- Marketing Strategy of the Small Business Adaptation to Quarantine Limitations in the Sphere of Trade Entrepreneurship
- Adaptive strategies of external environmental effects in digital entrepreneurship in the strategic management perspective
- The Impact of Marketing Culture and Rational Decision on Academic Entrepreneurship and Entrepreneurial Marketing: Field Research for Iraqi Private Colleges
- Fostering sustainable entrepreneurship by business strategies: An explorative approach in the bioeconomy
- … Effects of Digital Marketing, Entrepreneurship Orientation, and Product Innovation on Competitive Advantage and Its Impact on the Marketing Performance of Talas …
- Social media and social entrepreneurship
- The Promise of Entrepreneurship and Innovation as a Strategic Response to Global Turmoils
- Entrepreneurship in the times of pandemic: Barriers and strategies
- The logic of strategic entrepreneurship
- Is entrepreneurship enough to achieve superior performance in SMEs in emerging countries? Multiple mediation of market orientation and marketing capabilities
- Fashion marketing in emerging economies: An introduction
- Strategic Innovation-Strategies for Entrepreneurship and Resilience
- The strategic entrepreneurship pitching on crowdfunding platforms: a traction toward emerging advanced technologies
- Does Innovative Millennial Entrepreneurship have a role in fostering cyber learning on business performance? A perspective of entrepreneurial agility
- Sustainable entrepreneurship: Good deeds, business, social and environmental responsibility in a market experiment
- The role of transformational entrepreneurship in managing a digital platform: the case of Yamamay
- University libraries as open innovation partners: Harnessing hidden potential to foster global entrepreneurship
- Stakeholder entrepreneurship: A theory
- Bridging theory and practice in the humane entrepreneurship domain: insights from small and medium Italian enterprises
- Informal institutions, entrepreneurs’ political participation, and venture internationalization
- Entrepreneurship for the public good: a review, critique, and path forward for social and environmental entrepreneurship research
- Green tourism business as marketing perspective in environmental management
- The role of Artificial intelligence (AI) in Starting, automating and scaling businesses for Entrepreneurs.
- Coopetition and international entrepreneurship: the influence of a competitor orientation
- The role of banking and accounting in the development of small business and entrepreneurship
- External enablers of entrepreneurship: A review and agenda for accumulation of strategically actionable knowledge
- Barriers to entrepreneurship: opportunity recognition vs. opportunity pursuit
- The effects of opportunity motivation and environmental contingencies on market growth strategies of African early-stage entrepreneurs
- Role of innovation and architectural marketing capabilities in channelling entrepreneurship into performance
- Digital Innovations in msmes during economic disruptions: Experiences and challenges of young entrepreneurs
- Entrepreneurship as a Major Driver of Wealth Creation.[6]
- Sport entrepreneurship: definition and conceptualization
- Categories and narratives as sources of distinctiveness: Cultural entrepreneurship within and across categories
- Modelling of barriers towards the adoption of strategic entrepreneurship: an Indian context
- Effect of market-driven strategies on the competitive growth of SMEs in Lesotho
- Activists’ and social entrepreneurs’ approaches towards consumer culture: Providing a protective space for sustainability transitions
- Improving the learning experience of decision support systems in entrepreneurship with 3D management simulation games
- Entrepreneur narcissism and new venture performance: A learning perspective
- Old Roots into New Trees: Artisan Entrepreneurship in Cyprus
- Digital entrepreneurship: global maps and trends of research
- Organization of marketing activities at milk-processing enterprises of Ukraine.
- Where are the entrepreneurs? A call to theorize the micro-foundations and strategic organization of entrepreneurial ecosystems
- Technology Entrepreneurship Project (ENT 600): Reece
- Green entrepreneurship and sustainable development: A conceptual framework
- Too much, too soon: A framework for understanding unintended consequences of cultural entrepreneurship on market emergence
- Entrepreneurship and Small Business Management
- Linking strategic management and corporate entrepreneurship for firm value creation: A developing country perspective
- Exemplifying aristocratic cross-border entrepreneurship before WWI, from a Portuguese perspective
- Specific Features of Innovative Development of Private Entrepreneurship in the Context of Digitalization of the Economy
- Entrepreneurship and innovation in the bakery industry: A case study of Ganesh Bakery
- Library social networking sites for fostering startup business globalization through strategic partnerships
- Sustainable entrepreneurship under market uncertainty: opportunities, challenges and impact
- Who’s hiding in the shadows? Organized crime and informal entrepreneurship in 39 economies
- Political connections and green innovation: The role of a corporate entrepreneurship strategy in state-owned enterprises
- Evidence of Impact from a National Digital Entrepreneurship Apprentice Program in Malaysia
- Board’s gender diversity and international entrepreneurship: intensity versus quality?
- Market transformations as collaborative change: Institutional co-evolution through small business entrepreneurship
- Market Orientation, Innovativeness and Competitive Advantage: Empirical Insight from Women Entrepreneurs in the Senegalese agri-food Sector
- Innovation and entrepreneurship for sustainable development: lessons from Ethiopia
- The Effect of Social Entrepreneurship in a Startup Company on Corporate Social Responsibility
- Creating new tech entrepreneurs with digital platforms: Meta-organizations for shared value in data-driven retail ecosystems
- Start with “Why,” but only if you have to: The strategic framing of novel ideas across different audiences
- Modeling the Interrelationships among Absorptive Capacity, Marketing Intelligence, and Entrepreneurial Culture and their Impact on the Performance of …
- Maturity levels of sustainable corporate entrepreneurship: The role of collaboration between a firm’s corporate venture and corporate sustainability departments
- The effects of subsidiary’s leadership and entrepreneurship on international marketing knowledge transfer and new product development
- Women Entrepreneurs in Emerging Markets
- Institutional protection of minority employees and entrepreneurship: Evidence from the LGBT Employment Non-Discrimination Acts
- The evolution from preacademic marketing thought to the new paradigm of entrepreneurial marketing
- Winning big: Scale and success in retail entrepreneurship
- The meaning, benefit and importance of development entrepreneurship in higher education
- Audit and Marketing Audit in Small Business and Private Entrepreneurship: The Order and Process of Inspection
- China’s AI Approach: A Top-Down Nationally Concerted Strategy?
- Digital Entrepreneurship: What is New if Anything?
- High-performer mobility to entrepreneurship and parent-firm performance
- Integrating Social Entrepreneurship Literature Through Teaching
- Endogeneity in strategic entrepreneurship research
- Entrepreneurial Competencies as Strategic Tools: A Comparative Study for Eastern European Countries
- Why do some regions exhibit a greater degree of manufacturing export and entrepreneurship activities than others? Evidence from Indonesia
- Digital innovation and entrepreneurship transformation through open data hackathons: Design strategies for successful start-up settings
- Fitness center marketing in ailand
- Innovative Educators: The State of Undergraduate Entrepreneurship Education in the United States
- A COMPARATIVE ANALYSIS OF THE IMPACT OF ENTREPRENEURS’EDUCATION ON THE IMPLEMENTATION OF BUSINESS STRATEGIES: Study of Sound and …
- Entrepreneur fund-seeking: toward a theory of funding fit in the era of equity crowdfunding
- An IMC Approach to Entrepreneurship: How Generation Z Is Changing the Landscape of Entrepreneurship
- Impact of green entrepreneurship orientation on environmental performance: The natural resource-based view and environmental policy perspective
- Shaping market systems for social change in emerging economies
- Cross-border network ties of returnee entrepreneurs and foreign market diversity
- Success and Success Factors of the Estonian E-Residency from the State and Entrepreneur Perspective
- Corporate entrepreneurship
- Corporate Social Entrepreneurship: An Effective Dual Strategy?
- Iraqi media entrepreneurs across social media: Factors and challenges
- Guthali–challenges in marketing Indian handicrafts and handloom
- Shaping cultural meanings in markets with category strategy and optimal distinctiveness: An agency-based perspective
- Transnational migration entrepreneurship during a crisis: Immediate response to challenges and opportunities emerging through the COVID-19 pandemic
- Identifying the key factors of sustainable entrepreneurship in the Nigerian food industry: The role of media availability
- The salience of ethnic identity in entrepreneurship: An ethnic strategies of business action framework
- MARKETING CAPSTONE–Marketing Strategy
- Smes sales performance: how the role of product innovation, entrepreneurship orientation, and competitive advantage?
- Entrepreneurship, Innovation, and Technology Management Program at Virginia Tech Nomination for USASBE 2022 Model Program Award
- Entrepreneurship for dummies
- A review of entrepreneurship and circular economy research: State of the art and future directions
- Challenges and Opportunities for Start-up Innovation and Entrepreneurship as Tools Towards Knowledge-based Economy: A Study of Tribal Youth of the TSP Region …
- The Examination of Marketing Innovations for Community Enterprise, Thailand
- … dimensions of agritourism for the sustainable development of Charqoli village in Iran: The promotion of vernacular entrepreneurship and environment-oriented …
- Empowering Women Aisyiyah Business Actors through Digital Marketing during the Pandemic
- The Influence of Entrepreneurial Characteristics, Operational Strategies, and Marketing Strategies on the Performance of MSMEs in the Preserved Fish Processing …
- New venture entrepreneurship and context in East Asia: a systematic literature review
- Toward a Conceptual Framework to Foster Green Entrepreneurship Growth in the Agriculture Industry
- The rise and fall of institutional entrepreneurship in Islamic financial reporting standardisation projects
- Technology entrepreneurship: Fintech lending in Indonesia
- Motivations and identities of “grassroots” circular entrepreneurs: An initial exploration
- Entrepreneurship-driven organizational transformation for sustainability: A sensemaking lens
- Social entrepreneurship in India
- Portfolio entrepreneurs’ behavior and performance: A resource redeployment perspective
- THE ROLE OF FOREIGN INVESTMENTs IN THE DEVELOPMENT OF SMALL BUSINESS AND PRIVATE ENTREPRENEURSHIP
- Green entrepreneurship and SME performance: the moderating effect of firm age
- Factors influencing green entrepreneurship of returning migrant workers under the dual-carbon background
- Fuelling Entrepreneurial Orientation in Enhancing Business Performance: Women Entrepreneurs’ Contribution to Family Livelihood in a Constrained Context …
- Muslimpreneur: Entrepreneur potential characteristics in Indonesia as the country with the largest Muslim population in the world
- Populist discourse and entrepreneurship: The role of political ideology and institutions
- A Balanced Strategy for Entrepreneurship Education: Engaging Students by Using Multiple Course Modes in a Business Curriculum
- Public’s Perceptions of Batik and How We Determine Marketing Strategy of Batik as Informal Attire
- Between de Jure and de Facto: Embedding Western Concepts of Social Entrepreneurship in Post-Socialist Reality
- The impact of marginalization on entrepreneurs’ online presence and firm performance
- Performance of women artisans as entrepreneurs in ODOP in Uttar Pradesh to boost economy: Strategies and away towards Global Handicraft Index for small …
- The Entrepreneurs, the Innovation Process and the Management of Uncertainty
- The dark side of entrepreneurs’ creativity: Investigating how and when entrepreneurs’ creativity increases the favorability of potential opportunities that harm nature
- … -oriented knowledge-sharing in academic environment: A key strategic process to achieving SDGs through development of students’ sustainable entrepreneurship …
- Leveraging international R&D teams of portfolio entrepreneurs and management controllers to innovate: Implications of algorithmic decision-making
- Foreign market knowledge, international opportunity recognition, and the performance of export-manufacturing firms
- E-ENTREPRENEURSHIP IN INDIAN RURAL MARKET: AN OVERVEW
- Marketing Strategy of Batik Tulis Kenongo to Compete During the Covid-19 Pandemic
- Entrepreneurs’ learning from business failures: an emerging market perspective
- Subjective value in entrepreneurship
- Entrepreneurial orientation, market orientation and opportunity exploitation in driving business performance: moderating effect of interfunctional coordination
- Shaping nascent industries: Innovation strategy and regulatory uncertainty in personal genomics
- THE EFFECT OF CORPORATE ENTREPRENEURSHIP ON ORGANIZATIONAL PERFORMANCE: EVIDENCE FROM TWO SAUDI COMPANIES
- Marketing and family firms: theoretical roots, research trajectories, and themes
- Effective Strategies for Optimizing College Students’ Innovation and Entrepreneurship Education under the Background of “Internet+”
- Models of state clusterisation management, marketing and labour market management in conditions of globalization, risk of bankruptcy and services market …
- Analysis of Marketing Strategies in Dealing with Business Competition (Study on Ruba Muri Ikat Weaving MSME in Kupang City)
- Digital Entrepreneurship: Management, Systems and Practice
- Sustainable Entrepreneurship for Business Opportunity Recognition: Analysis of an Awareness Questionnaire among Organisations
- Happy at home, successful in competition: the beneficial role of happiness and entrepreneurial orientation for women entrepreneurs
- The Challenges in the Provision of Informal Hospitality Services to Socio-Economic Well-Being of Women Entrepreneurs in Kenya
- The long-term consequences of entrepreneurship: Earnings trajectories of former entrepreneurs
- The organizational architecture of entrepreneurial universities across the stages of entrepreneurship: a conceptual framework
- Examining the relationship between strategic alliances and the performance of small entrepreneurial firms in telecommunications
- The Entrepreneurs’ Acceptence Ability in Learning The Use of Digital Media
- Delving into the Success Factors of Class B Entrepreneurs in Chile: The Keys to Success
- Innovations in entrepreneurial marketing dimensions: evidence of Halal food SMES in Ghana
- Adopting a value co-creation perspective to understand High Street regeneration
- When Losing Money Is Strategic-and When It Isn’t
- Influential Factors on Business Operation Sustainability of Entrepreneurs: A Case Study of the Lower Northeastern Area of Thailand
- Impact of Social Media on Start-Up Survival: Qualitative Evidence from Ghana
- PENDEKATAN STRATEGI INSIDE-OUT DAN OUTSIDE-IN PADA PENDIRIAN BISNIS RINTISAN ENTREPRENEUR MUDA
- Sold, not bought: Market orientation and technology as drivers of acquisitions of private biotechnology ventures
- Trust and opportunism in the competitiveness of small-scale timber businesses based on innovation and marketing capabilities
- Pruthi Spices: self-reliant woman entrepreneur
- Sustainability Orientation of German Digital Entrepreneurs: Is More Regulation Necessary?
- Microfinance and entrepreneurship at the base of the pyramid
- Green Intellectual Property as a Strategic Resource in the Sustainable Development of an Organization
- The epistemology of entrepreneurial responsible orientation (ERO): theory, conceptualization, and future research
- Effective monitoring of asnaf entrepreneurship through good governance to reduce poverty and hunger (Goals 1 & 2)
- The Role of Different Types of Previous Experience in International Opportunity Recognition: Evidence from Spanish International Entrepreneurs
- Change-maker and Culture-bearer: Entrepreneurs as Evangelists and Shepherds of Culture
- A Strategic Marketing Framework for Emerging Out of the Climate Change Social Trap: The Case of the Fashion Industry
- Business failure and institutions in entrepreneurship: a systematic review and research agenda
- Two Decades of the Theory of Cultural Entrepreneurship: Recollection, Elaboration, and Reflection
- The dark-side of coopetition: it’s not what you say, but the way that you do it
- Knowledge makers and their role in achieving strategic Entrepreneurship A research survey of the opinions of employees in Asiacell in Erbil
- Socially Conscious Branding as Intellectual Capital: Gender Mainstreaming Strategy for Sustainable Business: https://doi. org/10.37178/ca-c. 23.2. 024
- Contextuality of entrepreneurial orientation and business performance: The case of women entrepreneurs in Bangladesh
- Leadership and Marketing Capabilities in Small Businesses of Subsistence Marketplaces
- Creating entrepreneurs: National curriculum change in South Korea
- Economic effects of the COVID-19 pandemic on entrepreneurship and small businesses
- Development of the Underprivileged Youth Entrepreneurs: Issues and Policy Support
- International entrepreneurship by family firms post covid
- The Effects of Strategic Competence, Ethical Competence, Entrepreneurial Orientation, and Network Competence on Culinary-Business Growth in Belitung Island
- It takes two to tango: the interplay between decision logics, communication strategies and social media engagement in start-ups
- Venture capitalists’ involvement in their investments: Extent and performance
- Social entrepreneurs: Making sense of tensions through the application of alternative strategies of hybrid organizations
- Raising the bar: Values-driven niche creation in US bean-to-bar chocolate
- The effect of digital marketing, digital finance and digital payment on finance performance of indonesian smes
- The importance of immigrant and return migrant entrepreneurship in the development of a low-density region
- Identifying the critical factors for sustainable marketing in the catering: The influence of big data applications, marketing innovation, and technology acceptance model …
- Improving Business Practices and the Boundary of the Entrepreneur: A Randomized Experiment Comparing Training, Consulting, Insourcing, and Outsourcing
- A Comprehensive Entrepreneurship Model for the Internationalization of Green Innovation Businesses
- Online Marketing Strategy In Facebook Marketplace As A Digital Marketing Tool
- Designing a competitive advantage model for the Iranian electricity market
- Artists finding galleries: Entrepreneurs gaining legitimacy in the art market
- Manoeuvering through the Dilemma of Marketing Positioning In the Frozen Food Business
- Reinforcing or counterproductive behaviors for sustainable entrepreneurship? The influence of causation and effectuation on sustainability orientation
- Business unpredictability, improvisation and business network commitment in small and medium-sized enterprise market entry
- Strategic entrepreneurship for achieving customers repurchase intention amidst pandemic COVID-19 on digital multi-sided platform: A case of Traveloka
- Going beyond the line of sight: institutional entrepreneurship and system agency in regional path creation
- Strategic orientations and firm performance: the role of information technology adoption capability
- Strategy for Improving MSMEs Performance Through Stakeholder Involvement
- How social ventures grow: Understanding the role of philanthropic grants in scaling social entrepreneurship
- Decision-making style in entrepreneurial finance and growth
- Performance Model Based on Market Knowledge, Product Knowledge, and Entrepreneurship Knowledge Case Study on Basic Food SMES in Sukabumi
- Big fish: Leveraging the fear of missing out in equity crowdfunding in the post-COVID-19 era
- To get rich is glorious: Private entrepreneurs in China’s anti-poverty campaign
- An integrative framework of knowledge-intensive and sustainable entrepreneurship in entrepreneurial ecosystems
- Referral campaigns for software startups: The impact of network characteristics on product adoption
- Creation of Enterprises Formation of Entrepreneurs Training Planning for Micro, Small and Medium Enterprises
- Towards an Analytical Framework of Dual Entrepreneurial Ecosystems and Research Agenda for Transnational Immigrant Entrepreneurship
- Does gender matter for corporate entrepreneurship? A cross-countries study
- University accelerators and entrepreneurship education in Australia: substantive and symbolic motives
- The impact of widespread covid-19 on small business venture in Aceh province: a recuperation strategy from entrepreneurs’
- Social insurance and entrepreneurship: The effect of unemployment benefits on new-business formation
- Nneka H. Uzo-Okonkwo
- From surgeries to startups: The impact of cultural holes on entrepreneurship in the medical profession
- Towards a circular disruption: On the pivotal role of circular economy policy entrepreneurs
- Beyond the “ivory tower”. Comparing academic and non-academic knowledge on social entrepreneurship
- Impact of autonomy, innovativeness, risk-taking, proactiveness, and competitive aggressiveness on students’ intention to start a new venture
- The impact of customer ties and industry segment maturity on business model adaptation in an emerging industry
- Unveiling the role of entrepreneurial education in preparing the next generation of entrepreneurs in Malaysia
- Robustness of the transformational leadership towards corporate entrepreneurship
- Effectual entrepreneurship, ethics and suboptimal service designs
- Managing intellectual capital: role of corporate entrepreneurship and absorptive capacity on firm performance
- Curriculum content for innovation and entrepreneurship education in US pharmacy programs
- An interval-valued composite indicator for energy efficiency and green entrepreneurship
- BUSINESS EDUCATION GRADUATE ENTREPRENEURS’RATING OF MARKETING AND PROBLEM-SOLVING SKILLS UTILIZATION IN ENTREPRENEURSHIP IN …
- IN PRIVATE ENTREPRENEURSHIP EMPLOYEE INCENTIVES ISSUES
- Entrepreneurship skills application among ICT Graduates of Muni University, Uganda
- The future prospect of digital marketing in the Malaysian context
- Pursuing impactful entrepreneurship research using artificial intelligence
- Social skills improve business performance: evidence from a randomized control trial with entrepreneurs in Togo
- Engineering design-based thematic activities: An investigation of pre-service science teachers’ entrepreneurship mindsets
- Digital Transformation and Innovation in Tourism Events
- The perfume of traditions: Cultural entrepreneurship and the resurrection of extinct societal traditions
- Digital Marketing Impact on Consumer Decision-Making Process
- Business and family livelihood performance of Bangladeshi pond aquaculture entrepreneurs: Do business networks and entrepreneurial orientation matter?
- Social entrepreneurship as mechanisms for social transformation and social impact in East Africa an exploratory case study perspective
- Sustainable entrepreneurship and legitimacy building in protected areas: Overcoming distinctive barriers through activism
- Is it enough to be market-oriented? How coopetition and industry experience affect the relationship between a market orientation and customer satisfaction …
- Cultural entrepreneurship: Theorizing the dark sides
- Street food in Palermo: Traditions and market perspectives
- Selecting lifestyle entrepreneurship recovery strategies: A response to the COVID-19 pandemic
- The Barefoot College ‘eco-village’approach to women’s entrepreneurship in energy
- Does BLE technology contribute towards improving marketing strategies, customers’ satisfaction and loyalty? The role of open innovation
- Avoiding Anomie: Diffusion of Support Resources for the Empowerment of Entrepreneurs
- The Effect of Entrepreneurship Orientation and Marketing Innovations on Competitive Advantage and Their Impact on Business Performance of Small and Medium …
- Risk avoidance strategies in venture capital markets
- Assessing the performance of sustainable entrepreneurship and environmental corporate social responsibility: revisited environmental nexus from business firms
- … between women-and men-owned export businesses: are women-owned export businesses more financially successful when they adopt an intensive export strategy?
- Nurturing entrepreneurs: How do technology transfer professionals bridge the Valley of Death in Japan?
- Determinants of innovative social entrepreneurship: a case study of a Mexican social organization
- Mitigating a crisis of confidence: The effect of crisis response strategies on reward-based crowdfunding success
- How to Craft the Entrepreneurial Spirit: Entrepreneurship Education in the Dutch Creative Crafts
- Creative Economy: an urban development strategy in Belo Horizonte
- Liminal movement by digital platform-based sharing economy ventures: The case of Uber Technologies
- Identifying internationalisation profiles of social entrepreneurs utilising multidimensional statistical analysis
- Role of Commercial Banks Financing and Explaining towards the Small-Scale Firms in Tamil Nadu: An Empirical Investigation of Entrepreneur’s Perspectives
- Understanding Virtual MSME Product Marketing Strategy: A Study of Management and Business Economics
- Micro-foundations of strategic decision-making in family business organisations: a cognitive neuroscience perspective
- Addressing the conceptualization and measurement challenges of sustainability orientation: A systematic review and research agenda
- Impact of innovativeness, risk-taking, and proactiveness on export performance in a developing country: evidence of qualitative study
- An innovative approach to overcoming technological challenges and improving firm performance in South Africa
- Developing an E-Commerce Strategy for Success in Brunei
- Growth Determinants of Micro and Small Enterprises (MSEs): Evidence from Entrepreneurs in the Eastern Region of Ethiopia
- The role of context in SME internationalization–A review
- Business model innovation: A review of the process-based literature
- Does career risk deter potential entrepreneurs?
- Mixed methods in venture capital research: An illustrative study and directions for future work
- Academia–business cooperation: A strategic plan for an innovative executive education program
- Advertising Design by Medium: A Visual and Verbal Approach
- Green entrepreneurship: Towards sustainable future
- The digital transformation of a traditional market into an entrepreneurial ecosystem
- Ban, boom, and echo! Entrepreneurship and initial coin offerings
- Entrepreneurship, broadband, and gender: Evidence from establishment births in rural America
- Building the Case for Paradigmatic Reflexivity in Strategic Management Research using Entrepreneurial Opportunity as an Exemplar
- The Impact of Social Media Use on Student Entrepreneurship Intention and Implementation: Evidence from Indonesia
- Modeling Economic Growth in Contemporary Indonesia
- The responsibilization of entrepreneurs in legalized local prostitution in the Netherlands
- Determinants of overall franchisee satisfaction: application of the performance feedback theory
- Toward a better understanding of the main antecedents and outcomes of consumer-based perceived product innovativeness
- Technology Entrepreneurship Project (ENT 600): Self–Healing Screen Protector
- … of corporate social responsibilities on sustainable financial performance: Mediating role of shared vision capabilities and moderating role of entrepreneurship
- Conditions of One-Way and Two-Way Approaches in Strategic Start-Up Communication: A Qualitative Comparative Analysis (QCA)
- Mortality Risk Factors in Micro and Small Businesses: Systematic Literature Review and Research Agenda
- Role of product diversification strategy on performance of selected tea factories in Kenya
- Entrepreneurial workaround practices in severe institutional voids: Evidence from Kenya
- The survival of bike-sharing startups in China: an empirical analysis of the influencing factors
- Small firms’ non-market strategies in response to dysfunctional institutional settings of emerging markets
- The Corporate Social Responsibility on Capital Market: Myth or Reality?
- Living up to the hype: How new ventures manage the resource and liability of future-oriented visions within the nascent market of impact investing
- Entrepreneurial framing: A literature review and future research directions
- Has COVID-19 pushed digitalisation in SMEs? The role of entrepreneurial orientation
- Entrepreneurial orientation and new venture performance in emerging markets: the mediating role of opportunity recognition
- A qualitative research study of the tech startup journey through entrepreneurial pivoting
- Marketing Communication Planning for SMEs in Emerging Markets
- MARKETING COMMUNICATION STRATEGY IMPLEMENTED BY THE HOTEL AS AN EFFORT TO INCREASE VISITOR INTEREST DURING COVID-19 PANDEMIC
- What drives internationalization of new ventures? Evidence from India
- Argonauts and Icaruses: Social networks and dynamics of nascent international entrepreneurs
- Teachers as Leaders in Promoting Business Studies for Entrepreneurship: Challenges and Strategy
- When are entrepreneurs more environmentally oriented? An analysis of stakeholders’ pressures at different stages of evolution of the venture
- From Pitching to Briefing: Extending entrepreneurial storytelling to new audiences
- Bioeconomic entrepreneurship and key factors of development: Lessons from argentina
- Driving factors for eco-innovation orientation: meeting sustainable growth in Tunisian agribusiness
- Fostering regional innovation, entrepreneurship and growth through public procurement
- Commercializing successful biomedical technologies
- Why franchisors recruit franchisees from the ranks of their employees
- Developing educational escape rooms for experiential entrepreneurship education
- Unlocking a continent of opportunity: Entrepreneurship and digital ecosystems for value creation in Africa
- Strategic management practices and business performance of cooperatives in Ifugao, Philippines: basis for strategic planning model
- Regional governments and opportunity entrepreneurship in underdeveloped institutional environments: An entrepreneurial ecosystem perspective
- Working the crowd: Leveraging podcasts to enhance crowdfunding success
- Is Money a Dirty Word? Art-based action research of entrepreneurship in the arts
- Big fish versus big pond? Entrepreneurs, established firms, and antecedents of tie formation
- Conversion and contagion in entrepreneurship: A cross-country analysis
- A foot in the door: Field experiments on entrepreneurs’ network activation strategies for investor referrals
- Risks and critical success factors in the internationalization of born global startups of industry 4.0: A social, environmental, economic, and institutional analysis
- Social Entrepreneurship Among Artisans
- Platform-based business model and entrepreneurs from Base of the Pyramid
- The Effect of Entrepreneurial Orientation and Talent Management on Business Performance of the Creative Industries in Indonesia
- The impact of digital content of marketing mix on marketing performance: An experimental study at five-star hotels in Jordan
- Strategic futures studies and entrepreneurial resiliency: a focus on digital technology trends and emerging markets
- How data-driven innovation capability is shaping the future of market agility and competitive performance?
- Giving sense to de novo market categories: Analogies and metaphors in the early emergence of quantum computing
- Innovation Is Not Entrepreneurship, nor Vice Versa
- Postfeminism, hybrid mumpreneur identities and the reproduction of masculine entrepreneurship
- How to sustain company growth in times of crisis: The mitigating role of entrepreneurial management
- Knowledge integration and entrepreneurial capabilities for sustainable competitive advantage through supply chain management
- American education policy concerning organization of youth entrepreneurship
- Customer-centric strategy driving innovativeness and business growth in international markets
- The ebb and flow of identity: How sustainable entrepreneurs deal with their hybridity
- Co-creation of Entrepreneurship Education: Challenges and Opportunities for University, Industry and Public Sector Collaboration in Nigeria
- Attaining circular economy through business sustainability approach: An integrative review and research agenda
- Innovative Entrepreneurship Education for Young People in Vietnam to Meet Current International Integration Requirements
- The indirect effect of online marketing capabilities on the international performance of e-commerce SMEs
- Training, corporate culture and organizational work models for the development of corporate entrepreneurship in SMEs
- Who is doing “transnational diaspora entrepreneurship”? Understanding formal identity and status
- A pragmatic approach for evaluating and accrediting digital competence of digital profiles: A case study of entrepreneurs and remote workers
- Understanding entrepreneurship intention and behavior in the light of TPB model from the digital entrepreneurship perspective
- Social Ties Development as Competitive Strategies in Vegetables Marketing: Evidence from Small-Scale Farmers in Benin
- STEAKHOLDER COMMUNICATIONS MANAGEMENT IN THE SOCIAL ENTREPRENEURSHIP
- The role and importance of entrepreneurship and small business in the national economy
- Certification relics: Entrepreneurship amidst discontinued certifications
- Consumer attitude and intention toward ridesharing
- Toward a More Cultural Understanding of Entrepreneurship
- Dynamics of Corporate Entrepreneurial Initiatives: A Literature Review
- Opportunity, Presence and Entrepreneurship: Why the EU Acts Externally on Higher Education
- Evaluation of a Multicultural Approach to Teaching Entrepreneurship: Selected Research Results within the Framework of the ECMT+ International Project
- Applying a business simulation game in a flipped classroom to enhance engagement, learning achievement, and higher-order thinking skills
- Franchisees with multiple stakeholder roles: perceptions and conflict in franchise networks
- SMEs Development Strategy Mode Based on Creative Economy With Quadruple Helix Approach
- Social network ties, proactive entrepreneurial behavior and successful retail business: a study on Indonesia small enterprises
- Collaboration, communication, support, and relationships in the context of e-commerce within the franchising sector
- The Influences of Internal Capabilities, External Network and Value Chain Strategy on Competitive Strategy in Improving Company Performance in Food and …
- Does innovation moderate the relationship between digital facilitators, digital transformation strategies and overall performance of SMEs of UAE?
- Effect of Environmental Turbulence on New Product Development: A Case of Serial Mediation of Strategic Flexibility and Bricolage in High-Tech Industries of Chengdu …
- Necessity or opportunity? Government size, tax policy, corruption, and implications for entrepreneurship
- The Effect of Product Promotion and Innovation Activities on Marketing Performance in Middle Small Micro Enterprises in Cianjur
- ENTREPRENEURSHIP TRAINING FOR MSME ACTIVITIES BASED ON CREATIVE ECONOMY DURING THE COVID-19 PANDEMIC IN SERANG CITY
- Are born global firms really a “new breed” of exporters? Empirical evidence from an emerging market
- Pharmaceutical Business Competition in Indonesia: A Review
- To be or not to be: Latent entrepreneurship, the networked agent, and the fear factor
- Blame and service recovery strategies in lateral exchange markets
- Towards agility in international high-tech SMEs: Exploring key drivers and main outcomes of dynamic capabilities
- A data-driven global innovation system approach and the rise of China’s artificial intelligence industry
- Entrepreneurship through the lens of dynamic managerial capabilities: A review of the literature
- Unemployed graduate to the next Jack Ma? A counter-narrative to the entrepreneurship movement in higher education
- The Role of Government Support and Networking on Business Success Among Beginner Entrepreneurs Fostered by Jakpreneur
- Digital transformation shaping structural pillars for academic entrepreneurship: A framework proposal and research agenda
- Digital Marketing in the Hardware Business, an Opportunity for the Peruvian MYPES Positioning and Surviving over the Covid-19 Pandemic
- Extending knowledge-based view: Future trends of corporate social entrepreneurship to fight the gig economy challenges
- Do economic freedom, business experience, and firm size affect internationalization speed? Evidence from small firms in Chile, Colombia, and Peru
- The added value of management skill in the explanation of the distribution of firm size
- Entrepreneurship growth in emerging economies: New insights and approaches
- Digital transformation in business and management research: An overview of the current status quo
- YOUNG ENTREPRENEURS’EARNING INITIATIVES DURING THE PANDEMIC
- Development of Entrepreneurship in the Agricultural Machinery Market in the Interests of Ensuring Agricultural Sustainability
- Pathways to Pluralism in Entrepreneurship: Reading Four Steps to the Epiphany as a Sacred Text
- Resilience through Entrepreneurial Storytelling in Extreme Contexts: A Case Study of a Pharmaceutical Company in the Palestinian Territory
- Improving education for innovation and entrepreneurship in Chinese technical universities: a quest for building a sustainable framework
- Online Marketing Strategy as A Solution to Increase the Sales Turnover of MSMEs Affected by COVID-19 OKU Regency
- Competitive advantage and dynamic capability in small and medium-sized enterprises: a systematic literature review and future research directions
- Advancing entrepreneurial alertness: Review, synthesis, and future research directions
- A study of heuristics and cognitive biases affecting the decision-making of inventory management for drugstores
- Sustainable Entrepreneurs of the Future: The Interplay between Educational Context, Sustainable Entrepreneurship Competence, and Entrepreneurial Intentions
- Family multinationals: a systematic literature review to take stock and look ahead
- Entrepreneurial strategies during institutional changes: Evidence from China’s economic transition
- Contextualizing management research: An open systems perspective
- Innovation and human resource management: a systematic literature review
- Market entry agility in the process of enhancing firm performance: A dynamic capability perspective
- The top-down pattern of social innovation and social entrepreneurship. Bricolage and agility in response to COVID-19: cases from China
- Knowledge Co-creation and Sustainable Education in the Labor Market-Driven University–Business Environment
- Operational challenges that may affect implementation of evidence-based mobile market interventions
- Black Entrepreneurship and Racial Capital: Exploring the Relationship in Order to Improve Outcomes for Black Businesses
- Emerging Economies in Fashion Global Value Chains: Brand Positioning and Managerial Implications
- Marketplace lending of small-and medium-sized enterprises
- Marketing, innovation and Indian strategy