Marketing Strategic Management Research Topics

Research Area/ Research Interest: Marketing Strategic Management

Research Paper Topics on Cost & Management Accounting for Masters and PhD Thesis and publication

  1. Adaptive strategies of external environmental effects in digital entrepreneurship in the strategic management perspective
  2. Micro Financial Sharia Non-bank Strategic Analysis: a Study at BMT Beringharjo, Yogyakarta
  3. The impact of sustainability on marketing strategy and business performance: The case of Italian fisheries
  4. The Concept of Marketing Policy in Trade and Service Enterprises
  5.  Global marketing management
  6.  Analysis of the main economic and marketing indicators of FE” DAKA-TEX” LLC
  7. Multilevel optimal distinctiveness: Examining the impact of within-and between-organization distinctiveness of product design on market performance
  8. Selling the past. The use of history as a marketing strategy in Spain, 1900-1980
  9. What is augmented reality marketing? Its definition, complexity, and future
  10. Strategic brand management in and through sport
  11.  Digital marketing strategy: an integrated approach to online marketing
  12. Business model innovation under strategic transformation
  13. Understanding the gap between university revenue management courses and the job market
  14. Investigating the mix of strategic choices and performance of transaction platforms: Evidence from the crowdfunding setting
  15. Growing pains: The effect of generational product innovation on mobile games performance
  16. The convergence of sustainability and marketing: Transforming marketing to respond to a new world
  17. Sustainability-Related Strategic Evaluation of Business Models
  18.  Models of state clusterisation management, marketing and labour market management in conditions of globalization, risk of bankruptcy and services market …
  19. Start with “Why,” but only if you have to: The strategic framing of novel ideas across different audiences
  20. Liminal movement by digital platform-based sharing economy ventures: The case of Uber Technologies
  21. A Strategic Marketing Framework for Emerging Out of the Climate Change Social Trap: The Case of the Fashion Industry
  22.  Strategic Management: Creating Competitive Advantages (2021)
  23. Possibilities of choosing the strategy of anti-crisis and competitive management based on the own economic potential of the enterprise
  24. Limits to the imagination: Marketing and children’s culture
  25. How The Role of Digital Marketing and Brand Image on Food Product Purchase Decisions? An Empirical Study on Indonesian SMEs in the Digital Era
  26. In praise of fractionated trading zones: Respectful partnerships in management innovation
  27. Measuring green marketing: Scale development and validation
  28. A retrospective of the Journal of Strategic Marketing from 1993 to 2019 using bibliometric analysis
  29.  Comparative analysis of business strategy of Vietnamese real estate developers: the use of Hoffer matrix
  30.  Analysis of Marketing Strategies in Dealing with Business Competition (Study on Ruba Muri Ikat Weaving MSME in Kupang City)
  31. Marketing-Management in der Hotellerie
  32. Commodity marketing: An introduction into key concepts and processes
  33. Marketing capabilities for b2b firms
  34. User preferences and strategic interactions in platform ecosystems
  35. Managing advertising investments in marketing channels
  36. Green tourism business as marketing perspective in environmental management
  37. Marketing experience of CEOs and corporate social performance
  38.  Hospitality and travel marketing
  39. Big data, marketing analytics, and firm marketing capabilities
  40. Leveraging artificial intelligence in business: Implications, applications and methods
  41.  The indirect effect of online marketing capabilities on the international performance of e-commerce SMEs
  42. How incumbents respond to competition from innovative disruptors in the sharing economy—The impact of Airbnb on hotel performance
  43. Platform ecosystems as meta-organizations: Implications for platform strategies
  44.  Tourism management and marketing in transformation: preface
  45.  Digital marketing activities by Dutch place management partnerships: A resource-based view
  46.  Managing customer experience and relationships: a strategic framework
  47. Marketing and family firms: theoretical roots, research trajectories, and themes
  48. Online Marketing Strategy In Facebook Marketplace As A Digital Marketing Tool
  49. Strategic responses to COVID-19: The case of tour operators in Vietnam
  50. Development of Methodology for Managing the Activities of Vertically Integrated Industrial Enterprises
  51. Promoting Long-Term Shareholder Value by “Competing” for Essential Stakeholders: A New, Multisided Market Logic for Top Managers
  52. Experiments in strategy research: A critical review and future research opportunities
  53.  Competitive intelligence process and strategic performance of banking sector in Pakistan.
  54. Categories and narratives as sources of distinctiveness: Cultural entrepreneurship within and across categories
  55.  Innovative B2B marketing: new models, processes and theory
  56. Fostering green innovation for corporate competitive advantages in big data era: the role of institutional benefits
  57. Category innovation in the software industry: 1990–2002
  58. How tie strength in alliance network affects the emergence of dominant design: the mediating effects of exploration and exploitation innovation
  59.  Strategy and human resource management
  60. Strategic human resource management
  61. The who’s who of a hydrogen market ramp-up: A stakeholder analysis for Germany
  62. Online influencer marketing
  63. The effects of innovative management, digital marketing, service quality and supply chain management on performance in cultural tourism business
  64. Cause-related marketing—an interpretive structural model approach
  65. Beyond market strategies: How multiple decision-maker groups jointly influence underperforming firms’ corporate social (ir) responsibility
  66. Stochastic power management strategy for optimal day-ahead scheduling of wind-HESS considering wind power generation and market price uncertainties
  67. From proprietary to collective governance: How do platform participation strategies evolve?
  68. B2B marketing scholarship and the UN sustainable development goals (SDGs): A systematic literature review
  69.  Responsible Research in Business and Management (RRBM) and the Journal of Public Policy & Marketing: Connected Through Impact
  70. Marketing EffectivenessModel of Tourism Business in Thailand
  71. The match between business model design and knowledge base in firm growth: from a knowledge-based view
  72. ETourism
  73. Disruptive innovation from the perspective of innovation diffusion theory
  74. Internal marketing cybersecurity-conscious culture
  75. A novel hybrid decision making approach for the strategic selection of wind energy projects
  76.  Services Marketing
  77. Information and consumer demand for milk attributes: Are redundant labels an effective marketing strategy?
  78. The relationship between cost behaviour and R&D efficiency: empirical evidence from Korean stock markets
  79.  Operations Management MBAs
  80. Pharmaceutical Business Competition in Indonesia: A Review
  81. Machine learning based customer meta-combination brand equity analysis for marketing behavior evaluation
  82. Business-to-business marketing: Looking back, looking forward
  83. Mutualism and the dynamics of new platform creation: A study of Cisco and fog computing
  84. International services marketing: an integrative assessment of the literature 国际化服务行业市场营销: 综合文献分析
  85. Strategic role of digital capability on business agility during COVID-19 era
  86.  Strategic management
  87. Promoting business model innovation through social media strategic capability: A moderated mediation model
  88. The effects of top management team national diversity and institutional uncertainty on subsidiary CSR focus
  89. The double-edged sword effect of adaptation strategy on performance: The mediation of legitimacy and synergy
  90. Does corporate social responsibility enhance political marketing?
  91. Internal marketing: a systematic review
  92. Green supply chain management and competitive advantage: The mediating role of organizational ambidexterity
  93.  Value of corporate social responsibility for multiple stakeholders and social impact–Relationship marketing perspective
  94. Firm partisan positioning, polarization, and risk communication: Examining voluntary disclosures on COVID-19
  95. Putting value creation back into “public value”: from market-fixing to market-shaping
  96. Complementary components and returns from coordination within ecosystems via standard setting
  97.  Cases and select readings in health care marketing
  98.  Strategic alliances in container shipping: A review of the literature and future research agenda
  99. Corporate-level influences on internal capital allocation: The role of financial analyst performance projections
  100. Exploring the black box of competitive advantage–An integrated bibliometric and chronological literature review approach
  101. How data-driven innovation capability is shaping the future of market agility and competitive performance?
  102. Income or education? Community-level antecedents of firms’ category-spanning activities
  103. Increasing Business Supporting Capacity in Msmes Business Group Tempe Bungong Nanggroe Kerupuk In Syamtalira Aron District, Utara Aceh Regency
  104. Constructing a smart destination framework: A destination marketing organization perspective
  105. Segmenting targeting and positioning in global markets
  106. Identity Management as a Coping Strategy for Stigmatization: The Case of Indian Sex Workers in a Libidinal Market
  107. Responsive and proactive market orientation in relation to SMEs’ export venture performance: The mediating role of marketing capabilities
  108. On top of the game? The double-edged sword of incorporating social features into freemium products
  109. Information and communication technologies in tourism
  110.  Sustainabilty and retail marketing: Corporate, product and store perspectives
  111. Big data analytics capability and market performance: The roles of disruptive business models and competitive intensity
  112. Digital marketing adoption and the influences towards business successes of MSMEs creative sector in Indonesia and Malaysia
  113. An emerging theory of avatar marketing
  114. Exploring market orientation, product innovation and competitive advantage to enhance the performance of SMEs under uncertain evens
  115. Platform governance matters: How platform gatekeeping affects knowledge sharing among complementors
  116. Incidence of market typologies and pattern of marketing activity performance in selected African countries
  117. The impact of corruption on market reactions to international strategic alliances
  118.  International marketing
  119. Role of decision intelligence in strategic business planning
  120.  Social Media Marketing: A Strategic Approach
  121. Changes in the innovation-and marketing-habits of family SMEs in the foodstuffs industry, caused by the coronavirus pandemic in Hungary
  122. Forty years of European Management Journal: A bibliometric overview
  123.  Digital Marketing: the link for hostel arrival in times of pandemic for improving Internet user satisfaction
  124. The effect of digital marketing capabilities on organizational ambidexterity of the information technology sector
  125.  A call for action: The impact of business model innovation on business ecosystems, society and planet
  126. Shaping market systems for social change in emerging economies
  127. The impact of blockchain in banking processes: the Interbank Spunta case study
  128. A responsiveness view of logistics and supply chain management
  129.  Avoiding digital marketing analytics myopia: revisiting the customer decision journey as a strategic marketing framework
  130. Hotel strategy using staycation marketing in facing the COVID-19 pandemic
  131. Implementation of a SWOT-AHP methodology for strategic development of a district heating plant in fuzzy environment
  132. A bibliometric analysis of the structure and trends of customer engagement in the context of international marketing
  133.  Linking brand and competitive advantage: The mediating effect of positioning and market orientation
  134.  A technological innovation system framework to formulate niche introduction strategies for companies prior to large-scale diffusion
  136. Calls on high-technology: Japanese exploration of venture capital investments in the United States
  137. The role of digital marketing in mediating the effect of the COVID-19 pandemic and the intensity of competition on business performance
  138. Eliciting positive emotion through strategic responses to COVID-19 crisis: Evidence from the tourism sector
  139.  Artificial intelligence and the changing sources of competitive advantage
  140. A systematic review on supply chain management in prefabricated house-building research
  141.  Firm competitiveness: A general model and a manufacturing application
  142. From direct marketing to interactive marketing: a retrospective review of the Journal of Research in Interactive Marketing
  143. Theory-based learning and experimentation: How strategists can systematically generate knowledge at the edge between the known and the unknown
  144.  Foreign market entry knowledge and international performance: The mediating role of international market selection and network capability
  145. An exploratory study into emerging market SMEs’ involvement in the circular Economy: Evidence from India’s indigenous Ayurveda industry
  146. Social media marketing activities and brand loyalty: A meta-analysis examination
  147. The effect of digital marketing, digital finance and digital payment on finance performance of indonesian smes
  148. Doing well by doing good, uniquely: Materiality and the market value of unique CSR strategies
  149.  Digital marketing all-in-one for dummies
  150. Research on innovation in China and Latin America: bibliometric insights in the field of business, management, and decision sciences
  151. Attaining organisational agility through competitive intelligence: the roles of strategic flexibility and organisational innovation
  152. Entrepreneurial orientation, online credibility, and online performance: Evidence from SMEs in a B2B electronic market in China
  153. Measuring Founding Strategy
  154. The Corporate Social Responsibility on Capital Market: Myth or Reality?
  155. Innovation failure and firm growth: dependence on firm size and age
  156. Non-market strategies and building digital trust in sharing economy platforms
  157. Contextualizing management research: An open systems perspective
  158. A Strategic View of Team Learning in Organizations
  159. A theoretical model on how firms can leverage political resources to align with supply chain strategy for competitive advantage
  160.  Business strategy of Vietnamese real estate developers: the use of CPM matrix for analysis
  161. Service innovation enabled by Internet of Things and cloud computing–a service-dominant logic perspective
  162.  Analysis of business strategy of leading Vietnamese real estate developers using SWOT matrix
  163.  How social media practices shape family business performance: the wine industry case study
  164. The Quantitative Strategic Planning Matrix (QSPM) applied to a retail computer store
  165.  Innovation and human resource management: a systematic literature review
  166. Artificial intelligence in marketing: A systematic literature review
  167. Environmental management, nonmarket strategy, and firm performance in emerging markets: The case of ISO 14001
  168. Marketing and social influences, hospital branding, and medical tourists’ behavioural intention: Before-and after-service consumption perspective
  169.  Digitalization driven retail business model innovation: Evaluation of past and avenues for future research trends
  170. Impacts of influencer attributes on purchase intentions in social media influencer marketing: Mediating roles of characterizations
  171.  Comparative analysis of business strategy of Hung Thinh and Novaland real estate developers using McKinsey matrix
  172. Facing transition phase two: Analysing actor strategies in a stagnating acceleration phase
  173.  Manajemen Stratejik & Pengambilan Keputusan Korporasi (Strategic Management & Corporate Decision Making)
  174. How do SMEs decide on international market entry? An empirical examination in the Middle East
  175. A review on competitive pricing in supply chain management problems: models, classification, and applications
  176. Fostering sustainable entrepreneurship by business strategies: An explorative approach in the bioeconomy
  177. The role of digital marketing channels on consumer buying decisions through eWOM in the Jordanian markets
  178. Strategic futures studies and entrepreneurial resiliency: a focus on digital technology trends and emerging markets
  179. How ecosystem structure affects firm performance in response to a negative shock to interdependencies
  180.  Analysis of business strategy of real estate developers in Vietnam: the application of QSPM matrix.“
  181. Marketing Scotch whisky
  182. Innovative Development of Agrarian Enterprises of Ukraine in the Context of the Fourth Industrial Revolution
  183. Platforms for the people: Enabling civic crowdfunding through the cultivation of institutional infrastructure
  184. Spillover effects and freemium strategy in the mobile app market
  185. Inside sales social media use and its strategic implications for salesperson-customer digital engagement and performance
  186. A conceptual framework for the cognitive enterprise: pillars, maturity, value drivers
  187. A resource-based view of green innovation as a strategic firm resource: Present status and future directions
  188. Technological innovation and its impact on carbon emissions: evidence from Korea manufacturing firms participating emission trading scheme
  189.  Using a customer-oriented approach in sales management in the metal trading market of the Republic of Kazakhstan
  190. Digital platform capability and organizational agility of emerging market manufacturing SMEs: The mediating role of intellectual capital and the moderating role of …
  191. What is strategic leadership? Developing a framework for future research
  192. The dark-side of coopetition: it’s not what you say, but the way that you do it
  193.  Operations management
  194. 52 Years of manufacturing strategy: an evolutionary review of literature (1969–2021)
  195. Business performance model of herbal community enterprise in Thailand
  196. The extension of strategic management discourse into public education administration: A critical analysis
  197. How to sustain company growth in times of crisis: The mitigating role of entrepreneurial management
  198. Entrepreneurial Orientation, Market Orientation, Managerial Accounting and Manufacturing SMEs Satisfaction
  199. Embedding sustainability in risk management: The impact of environmental, social, and governance ratings on corporate financial risk
  200. Developing market-oriented politics in Nigeria: a review of the 2019 presidential election
  201. Covid-19 pandemic and consumer-employee-organization wellbeing: A dynamic capability theory approach
  202.  Managing quality: Integrating the supply chain
  203. The role of e-marketing and e-CRM on e-loyalty of Indonesian companies during Covid pandemic and digital era
  204.  … sustainable closed-loop pharmaceutical supply chain in a competitive market considering demand uncertainty, manufacturer’s brand and waste management
  205. Blockchain implementation for circular supply chain management: Evaluating critical success factors
  206.  Speeding up new product development through entrepreneurial orientation in SMEs: The moderating role of ambidexterity
  207.  The theory and practice of change management
  208. Global branding and communication
  209. A journey towards a digital platform business model: A case study in a global tech-company
  210. Emotion measurement in tourism destination marketing: A comparative electroencephalographic and behavioral study
  211.  Examining the relationship between product market competition and Chinese firms performance: the mediating impact of capital structure and moderating …
  212. Host country’s environmental uncertainty, technological capability, and foreign market entry mode: Evidence from high-end equipment manufacturing MNEs in …
  213. Forty years of The Service Industries Journal: a bibliometric review
  214. Impact of internal marketing on the customer perceptions in SMEs
  215.  Bad Management Hypotheses Are Demolishing Management Practices
  216. Women participation in achieving sustainability of microfinance institutions (MFIs)
  217. … Effects of Digital Marketing, Entrepreneurship Orientation, and Product Innovation on Competitive Advantage and Its Impact on the Marketing Performance of Talas …
  218. Sustainability risk and portfolio management—A strategic scenario method for sustainable product development
  219.  Intercultural Communication: Strategy to Improve School Competitiveness Based on Public Demand
  220. What’s next in talent management?
  221. Sustainability-focused innovation in the business-to-business context: Antecedents and managerial implications
  222. The new 3Ps of sustainability marketing: The case of fashion
  223. Customer relationships management for improved productivity
  224. Mapping five decades of international business and management research on India: A bibliometric analysis and future directions
  225. Competition and Globalization of Business to Further Develop Creativity and Innovation for the Advancement of the Company (Case Study at PT. Top Drink World)
  226.  Strategic corporate social responsibility: Sustainable value creation
  227. How knowledge acquisition creates a competitive edge? A qualitative inquiry from international consultancy alliance
  228.  Under which conditions do manufacturing companies choose FDI for service provision in foreign markets? An investigation using fsQCA
  229. The impact of organizational culture and strategy on shipping liner’s awareness and utilization of the 4th IR technologies
  230. The “living dead” phenomenon in venture capital investments
  231.  Risk management and capital adequacy
  232. A framework for collaborative artificial intelligence in marketing
  233.  Strategic Corporate Social Responsibility Orientation: From Gathering Information to Reporting Initiatives: Orientación estratégica de la Responsabilidad …
  234. Marketing Communication Planning for SMEs in Emerging Markets
  235. … of non-charred briquettes from dried fecal sludge blended with food market waste: Suggesting a waste-to-biofuel enterprise as a win–win strategy to solve energy and …
  236. Who deviates? Technological opportunities, career concern, and inventor’s distant search
  237. Power to the people: The benefits and limits of employee self-selection in organizations
  238. The role of status consumption and brand equity: A comparative study of the marketing of Indian luxury brands by traditional and social-media
  239. Sharing strategic decisions: CEO humility, TMT decentralization, and ethical culture
  240. Day-ahead offering strategy in the market for concentrating solar power considering thermoelectric decoupling by a compressed air energy storage
  241. Entrepreneurship in the times of pandemic: Barriers and strategies
  242. Constructs of Project Programme Management Supporting Open Innovation at the Strategic Level of the Organisation
  243. Does BLE technology contribute towards improving marketing strategies, customers’ satisfaction and loyalty? The role of open innovation
  244.  Festival and special event management
  245. Survival strategies of SMEs amidst the COVID-19 pandemic: application of SEM and fsQCA
  246.  Capacities of local maize seed enterprises in Mexico: Implications for seed systems development
  247. Guest editorial: the future of servitization in a digital era
  248.  Follow the money: a closer look at US tobacco industry marketing expenditures
  249. Corporate foresight: A new frontier for strategy and management
  250. Cloud pricing: The spot market strikes back
  251. Cognitive computing based ethical principles for improving organisational reputation: A B2B digital marketing perspective
  252. Luxury Supply Chain Management
  253. Learning orientation and competitive advantage: A critical synthesis and future directions
  254. Smart tourism
  255.  Higher education strategy in digital transformation
  256. Strategy formulation and service operations in the big data age: The essentialness of technology, people, and ethics
  257.  Fuzzy-set qualitative comparative analysis (fsQCA) in business and management research: A contemporary overview
  258. Linking social media usage and SME’s sustainable performance: The role of digital leadership and innovation capabilities
  259.  Global business
  260. Assessment of the Competitiveness and Effectiveness of an Open Business Model in the Industry 4.0 Environment
  261. How Established Organizations Combine Logics to Reconfigure Resources and Adapt to Marketization: A Case Study of Brazilian Religious Schools
  262. Explaining the revival strategies of Indian MSMEs to mitigate the effects of COVID-19 outbreak
  263. Ways to expand network marketing and e-commerce in the wholesale of medicines
  264. Implementing industry 4.0 real-time performance management systems: the case of Schneider Electric
  265.  Temporality, temporariness and keystone actor capabilities in innovation ecosystems
  266. Strategy frames in coopetition: An examination of coopetition entry factors in high-tech firms
  267. Why management history matters
  268. Determining appropriateness for management of appropriate technology: an empirical study using factor analysis
  269.  Digital transformation in business and management research: An overview of the current status quo
  270. Rethinking business performance in global value chains
  271. Determinants of SME’s social media marketing adoption: competitive industry as a moderator
  272. The translucent hand of managed ecosystems: Engaging communities for value creation and capture
  273. The myth of the flat start-up: Reconsidering the organizational structure of start-ups
  274. Buy low, sell high? Do private equity fund managers have market timing abilities?
  275. Quality and Private Label Encroachment Strategy
  276. An investigation of the causality links in the balanced scorecard: The case of the Gulf Cooperation Council hospitality industry
  277.  Global business strategy: Asian perspective
  278. Toward a routine-based view of interfirm rivalry
  279. From the Classic Business Model to Open Innovation and Data Sharing—The Concept of an Open Car-Sharing Business Model
  280. Advertising and the development of consumer society
  281.  Future trends in project management: A macro-environmental analysis
  282. A social CRM analytic framework for improving customer retention, acquisition, and conversion
  283. Branding in B2B firms
  284. Cultural consequences of brands’ masstige: An emerging market perspective
  285. Regulating top managers’ emotions during strategy making: Nokia’s socially distributed approach enabling radical change from mobile phones to networks in 2007 …
  286. Utilizing blockchain technology for supply chain transparency: A resource orchestration perspective
  288.  Innovation project management: Methods, case studies, and tools for managing innovation projects
  289. An empirical investigation into the impact of product quality dimensions on improving the order-winners and customer satisfaction
  290. Social customer relationship management
  291. The evolution of research on industry platforms
  292. How B2B relationships influence new product development in entrepreneurial firms? The role of psychological tension
  293. The effects of institutions on emerging market firms’ international assignment location decisions
  294. Exploring the nexus of tradition, modernity, and innovation in restaurant SMEs
  295. The Mediating Effect of E-WOM on the Relationship Between Digital Marketing Activities and Intention to Buy Via Shopee
  296. Travel inspiration in tourist decision making
  297. Family multinationals: a systematic literature review to take stock and look ahead
  298. Restructuring postponed? Large Russian farm enterprises ‘coping with the market’
  299. Big data analytics in strategic sales performance: mediating role of CRM capability and moderating role of leadership support
  300. Governance of international franchise networks: Combining value creation and value appropriation perspectives
  301.  Sold, not bought: Market orientation and technology as drivers of acquisitions of private biotechnology ventures
  302.  Value co-creation and perceived value: A customer perspective in the hospitality context
  303. Organizational resources, industry velocity, attention focus and firm’s performance: A review of literature
  304. The role of supply chain management on Indonesian small and medium enterprise competitiveness and performance
  305. Becoming more than an athlete: developing an athlete’s personal brand using strategic philanthropy
  306. Organizational Performance in Environmental Uncertainty on the Indonesian Healthcare Industry: A Path Analysis
  307. Antecedents of knowledge-seeking intentions and efforts within new product development teams: empirical evidence from knowledge-based Chinese companies
  308. The effect of strategy on the asymmetric cost behavior of SG&A expenses
  309. Forbearance: Strategic nonresponse to competitive attacks
  310.  Using dynamic capabilities to shape markets for alternative technologies: A comparative case study of automotive incumbents
  311. Human resource management
  312. Impact of organizational dynamic capability on international expansion and the moderating role of environmental dynamism
  313. Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty: The case of a commercial …
  314.  Entrepreneurship and Small Business Management
  315. Corporate governance and sustainability: A review of the existing literature
  316. Knowledge and innovation management to support supply chain innovation and sustainability practices
  317. Why did I buy this? Purchase regret and repeat purchase intentions: A model and empirical application
  318. Fundamental elements in Technology Transfer: an in-depth analysis
  319. Temporary business model innovation–SMEs’ innovation response to the Covid-19 crisis
  320. Capacity management by global shipping alliances: findings from a game experiment
  321.  Practices of brand extensions and how consumers respond to FMCG giants’ greening attempts
  322.  Three layers of abstraction: a conceptual framework for theorizing digital multi-sided platforms
  323.  Human resource management in sport and recreation
  324. Does green and sustainable engagement benefit online platforms in supply chains? The role of green and public concern
  325. Modernizing Retailers in an Emerging Market: Investigating Externally Focused and Internally Focused Approaches
  326. Instagram travel influencers in# quarantine: Communicative practices and roles during COVID-19
  327. The impact of sustainable development strategy on sustainable supply chain firm performance in the digital transformation era
  328. Developing environmental collaboration among supply chain partners for sustainable consumption & production: Insights from an auto sector supply chain
  329. Product market competition and voluntary corporate social responsibility disclosures
  330. … my strategy and looked for jobs on Gumtree’: the ecological circumstances and international graduates’ agency and strategies to navigate the Australian labour market
  331. Green recovery in the mature manufacturing industry: The role of the green-circular premium and sustainability certification in innovative efforts
  332. Real-world evidence in a national health service: results of the UK CardioMEMS HF system Post-Market study
  333. Despite efficiencies, mergers and acquisitions reduce firm value by hurting customer satisfaction
  334. COVID-19 Pandemic: The Interplay Between Firm Disruption and Managerial Attention Focus
  335. Improving residents’ quality of life through sustainable experiential mega-events: High-versus low-context cultures
  336.  Role of supply chain integration in the product innovation capability of servitized manufacturing companies
  337. Venture capitalists’ involvement in their investments: Extent and performance
  338. The constitutive role of state structures in strategic coupling: on the formation and evolution of Sino-German production networks in Jieyang, China
  339. Consumer loyalty of Indonesia e-commerce SMEs: the role of social media marketing and customer satisfaction
  340. Mixed methods in venture capital research: An illustrative study and directions for future work
  341. Investigating the impact of corporate social responsibility (CSR) on risk management practices
  342. The Economic In International Islamic Education Strategy Collaboration: A Rapid Review
  343. Environmental social governance (ESG) and total quality management (TQM): a multi-study meta-systematic review
  344. Corporate venture capital and CSR performance: An extended resource based view’s perspective
  345. Implementation of enterprises’ green technology innovation under market-based environmental regulation: An evolutionary game approach
  346. Panel Data Analysis: A Non-technical Introduction for Marketing Researchers
  347. Museums and digital technology: a literature review on organizational issues
  348.  Is the ESG portfolio less turbulent than a market benchmark portfolio?
  349. Configuring knowledge connectivity and strategy conditions for foreign subsidiary innovation
  350. Reformists, decouplists, and activists: A typology of ecocentric management
  351. … pyramid: A hierarchical approach to greater sustainability and the United Nations Sustainable Development Goals with implications for marketing theory, practice, and …
  352. What matters most to ultra-high-net-worth individuals? Exploring the UHNWI luxury customer experience (ULCX)
  353. The impact of the internet on B2B sales force size and structure
  354. Developing a System Dynamic Model for Product Life Cycle Management of Generic Pharmaceutical Products: Its Relation with Open Innovation
  355. Performance implications of outsourcing: A meta-analysis
  356.  User Classification and Stock Market-Based Recommendation Engine Based on Machine Learning and Twitter Analysis
  357. Like it or not! Brand communication on social networking sites triggers consumer-based brand equity
  358. Towards a sustainable energy future: Factors affecting solar-hydrogen energy production in China
  359. How steel mills transform into smart mills: digital changes and development determinants in the Polish steel industry
  360. Trends and patterns in digital marketing research: bibliometric analysis
  361. High-speed rail, urban form, and regional innovation: A time-varying difference-in-differences approach
  362. Gaining strategic insights into Logistics 4.0: expectations and impacts
  363. The impact of customer relationship management and company reputation on customer loyalty: The mediating role of customer satisfaction
  364. Managers as knowledge carriers-explaining firms’ internationalization success with manager mobility
  365. How to appropriate value from general-purpose technology by applying open innovation
  366. Business Models in the Industry 4.0 Environment—Results of Web of Science Bibliometric Analysis
  367. A foot in the door: Field experiments on entrepreneurs’ network activation strategies for investor referrals
  368. Risk avoidance strategies in venture capital markets
  369.  Microfoundations of strategic agility in emerging markets: empirical evidence of Italian MNEs in India
  370. The effect of blockchain and smart inventory system on supply chain performance: Empirical evidence from retail industry
  371.  Three simple guidelines to make the dynamic capabilities paradigm actionable in international business research
  372.  Development of education and economic circulation in supporting local potential as community empowerment efforts amid the Covid-19 pandemic
  373.  The TikTok effect on destination development: Famous overnight, now what?
  374.  Market Mechanisms for Local Electricity Markets: A review of models, solution concepts and algorithmic techniques
  375. Optimal distinctiveness: On being the same and different
  376. On co-opetitive supply partnerships with end-product rivals: Information asymmetry, dual sourcing and supply market efficiency
  377.  The world economy will need even more globalization in the post-pandemic 2021 decade
  378. Stock market reactions to adverse ESG disclosure via media channels
  379. A structural mathematical model on two echelon supply chain system
  380.  Effects of contextual variables on strategic investment decision-making styles: An empirical study from Pakistan.
  381. Strategic inventories under supply chain competition
  382. Extending the theory of planned behavior: factors fostering millennials’ intention to purchase eco-sustainable products in an emerging market
  383. Adopting a network marketing model as a distribution channel for hotels in the maldives: An exploratory study
  384. Foreign market knowledge, international opportunity recognition, and the performance of export-manufacturing firms
  385.  Exploring the impact of sustainability (ESG) disclosure on firm value and financial performance (FP) in airline industry: the moderating role of size and age
  386. Green marketing in emerging economies: communication and brand perspective: an introduction
  387. The Role of Supply Chain Integration and Agile Practices in Improving Lead Time During the COVID-19 Crisis
  388. Profiling and evaluating Chinese consumers regarding post-COVID-19 travel
  389. Corporate Social Responsibility and Disruptive Innovation: The moderating effects of environmental turbulence
  390. Social media data analytics for business decision making system to competitive analysis
  391.  Managing organizational change
  392. Dynamic capabilities in information systems research: A critical review, synthesis of current knowledge, and recommendations for future research
  393. On the nature, origins and outcomes of Over Featuring in the new product development process
  394. Here comes the sun: Present and future impact in marketing and public policy research
  395.  Impact of transformational leadership on the job satisfaction with the moderating role of organizational commitment: case of UAE and Jordan manufacturing …
  396.  The Influence of E-Customer Relationship Management on Customer Experience in E-Banking Service
  397.  “Choose nature. Buy less.” Exploring sufficiency-oriented marketing and consumption practices in the outdoor industry
  398. Financial market sustainable development of Kazakhstan: scenario approach based on fuzzy cognitive maps