Research Area/ Research Interest: Managerial Finance
Research Paper Topics on Cost & Management Accounting for Masters and PhD Thesis and publication
- From silos to synergies: A systematic review of luxury in marketing research
- Progress in partial least squares structural equation modeling use in marketing research in the last decade
- Overview of objective measurement technologies for nutrition research, food-related consumer and marketing research
- Conversations about conducting marketing research in mental health
- WAYS TO ORGANIZE AND DEVELOP MARKETING RESEARCH IN THE LABOR MARKET
- DESCRIPTION OF MODERN MARKETING RESEARCH METHODS IN THE MARKET ECONOMY
- Models that matter: How quantitative marketing research can impact public policy
- Trends and patterns in digital marketing research: bibliometric analysis
- The Role and Importance of Marketing Research in the Modernization of the Economy of the Republic
- Evaluate the multiplier effect of the development of pilgrimage tourism using Buddhist resources based on marketing research
- Clearing the paradigmatic fog—how to move forward in business marketing research
- Qualitative market research: a practitioner’s and buyer’s guide
- The Critical Role of Methodological Pluralism for Policy-Relevant Empirical Marketing Research
- Beyond decolonising–some thoughts on the future of marketing/marketing research in the Gulf/ME/NA region
- A citation and co-citation bibliometric analysis of omnichannel marketing research
- Environmental Management/Marketing Research: Bibliographic Analysis
- Six methods for latent moderation analysis in marketing research: A comparison and guidelines
- Using Schmid–Leiman solution with higher-order constructs in marketing research
- Challenging the status quo in marketing research
- Some Reflections on the State of Business-to-Business Marketing Research
- The Importance of Marketing Research in Increasing Revenue in Tourism and Hospitality Business
- A bibliometric and visual analysis of hospitality and tourism marketing research from 2000–2020
- EXPRESS: Models that Matter: How Quantitative Marketing Research Can Impact Public Policy
- The structure of sustainability marketing research: a bibliometric review and directions for future research
- Blockchain meets marketing: Opportunities, threats, and avenues for future research
- Global Requirement Engineering Through Secondary Market Research: Lessons From Real Consulting Projects
- Marketing research of the Russian aerostat market
- Conducting research in marketing with quasi-experiments
- Emerging Marketing Research on Healthcare and Medical Decision Making: Toward a Consumer-Centric and Pluralistic Methodological Perspective
- Empirical capital market research in Germany
- Market Research and Insight: Past, Present and Future
- Limits to the imagination: Marketing and children’s culture
- Advances in neuroscience and marketing: analyzing tool possibilities and research opportunities
- MARKETING OF THE TRANSPORT SERVICES AND THE CONTENT AND TYPES OF MARKETING RESEARCH
- Geodata in labor market research: trends, potentials and perspectives
- Artificial intelligence in marketing: A systematic literature review
- The Insights Industry: Towards a Performativity Turn in Market Research
- Global marketing management
- Fashion marketing in emerging economies: An introduction
- The convergence of sustainability and marketing: Transforming marketing to respond to a new world
- JPP&M’s Global Perspective and Impact: An Agenda for Research on Marketing and Public Policy
- Promoting tourism business through digital marketing in the new normal era: a sustainable approach
- Seeing the Bigger Picture: Why Market Research History Matters?
- Hospitality and travel marketing
- An introduction to grey influence analysis (GINA): Applications to causal modelling in marketing and supply chain research
- Studying Healthcare from a Marketing Perspective
- Team over-empowerment in market research: A virtue-based ethics approach
- The Concept of Marketing Policy in Trade and Service Enterprises
- What is augmented reality marketing? Its definition, complexity, and future
- Identifying and Explaining the Effective Factors of Digital Marketing Strategies in Consumers’ Emotional States and Sales Rates: A Mixed Methods Research
- Food Marketing to—and Research on—Children: New Directions for Regulation in the United States
- The rise of new technologies in marketing: a framework and outlook
- Discovering prominent themes of the application of eye tracking technology in marketing research
- Affective computing in marketing: practical implications and research opportunities afforded by emotionally intelligent machines
- Industry 4.0 and Marketing: Towards an Integrated Future Research Agenda
- Market research as ascetic detachment: product testing in a German market test town
- Pricing research in hospitality and tourism and marketing literature: a systematic review and research agenda
- Influencer marketing within business-to-business organisations
- An emerging theory of avatar marketing
- A synthesis of research on the marketing-sales interface (1984–2020)
- Digital marketing strategy: an integrated approach to online marketing
- Machine learning in marketing: A literature review, conceptual framework, and research agenda
- IMPORTANCE OF MARKETING SERVICE IN ENTERPRISES IN THE CONDITIONS OF IMPLEMENTATION OF DEVELOPMENT STRATEGY IN UZBEKISTAN
- … Social Media Marketing Research Boost Market Orientation: Companies can use big data analytics, artificial intelligence (AI), and social media marketing research to …
- An indigenous perspective of the Australasian marketing academy
- Empirical Dynamic Modelling for Exploring Complex Time Series in Management and Marketing Research
- AI in marketing, consumer research and psychology: a systematic literature review and research agenda
- Business-to-business marketing: Looking back, looking forward
- Automated Inference of Product Attributes and Their Importance from User-Generated Content: Can We Replace Traditional Market Research?
- An Innovative Technique to Define Marketing Research Objective
- Analysis of the main economic and marketing indicators of FE” DAKA-TEX” LLC
- Crypto-marketing: How non-fungible tokens (NFTs) challenge traditional marketing
- Thirty-Four Years of Online Pharmaceutical Marketing Research: A Bibliometric Analysis
- The Marketing Research of Consumer Behavior in the Process of Market Selection
- INTEREST IN SPORTS-A MARKETING RESEARCH APPROACH IN DISCOVERING PREDICTING FACTORS.
- Effect of Internet of Things on Marketing Performance: The Mediating Role of Entrepreneurship Orientation
- How are consumer behavior and marketing strategy researchers incorporating the SDGs? A review and opportunities for future research
- A global perspective on the marketing mix across time and space
- 50 years of social marketing: seeding solutions for the future
- Marketing comes to its senses: a bibliometric review and integrated framework of sensory experience in marketing
- Big data, marketing analytics, and firm marketing capabilities
- Post-Pandemic Reflections on Challenges and Opportunities for Marketing Research in the 21st Century
- Examining artificial intelligence (AI) technologies in marketing via a global lens: Current trends and future research opportunities
- Digital product innovations for the greater good and digital marketing innovations in communications and channels: Evolution, emerging issues, and future research …
- Accounting for uncertainty in the measurement of unobservable marketing phenomena
- Education and Marketing: Decision Making, Spending, and Consumption
- Here comes the sun: Present and future impact in marketing and public policy research
- MARKETING RESEARCH PERFORMANCE CRITERIA
- The role of digital marketing channels on consumer buying decisions through eWOM in the Jordanian markets
- Modern marketing concept
- Marketing EffectivenessModel of Tourism Business in Thailand
- The power of neuromarketing: Taking luxury fashion marketing in Southeast Asia markets to a whole new level
- THE ROLE OF MARKETING RESEARCH IN A HIGHLY COMPETITIVE ENVIRONMENT
- Thriving through turbulence: Lessons from marketing academia and marketing practice
- Online influencer marketing
- Reference price research in marketing: a bibliometric analysis
- Past, present and future of research in relationship marketing-a machine learning perspective
- Machine learning based customer meta-combination brand equity analysis for marketing behavior evaluation
- Fashion marketing in emerging economies volume II: South American, Asian and African perspectives
- Applied Time-Series Analysis in Marketing
- What can we learn from marketers? A bibliometric analysis of the marketing literature on business model research
- THE NEED TO IMPROVE MARKETING RESEARCH IN COMMERCIAL BANKS OF UZBEKISTAN
- Social media marketing system: conceptualization, scale development and validation
- Measuring green marketing: Scale development and validation
- Digital content marketing in business markets: Activities, consequences, and contingencies along the customer journey
- Controlling for spurious moderation in marketing: A review of statistical techniques
- Impact and Challenges of Digital Marketing in Healthcare Industries during Digital Era and Covid-19 Pandemic
- Challenging political communication and marketing research: the measurement of implicit attitudes in the age of scandals
- Marketing and family firms: theoretical roots, research trajectories, and themes
- Artificial intelligence (AI) applications for marketing: A literature-based study
- FEATURES OF HOTEL MARKETING RESEARCH
- Marketing performance assessment and accountability: Process and outcomes
- Personalization in personalized marketing: Trends and ways forward
- Marketing strategy: The Influence of Corporate Social Responsibility on Brand Awareness
- The impact of boards of directors on chief marketing officer performance: Framing and research agenda
- B2B marketing scholarship and the UN sustainable development goals (SDGs): A systematic literature review
- AI-Enabled Marketing Solutions in Marketing Decision Making: AI Application in Different Stages of Marketing Process
- What blockchain can and can’t do: Applications to marketing and privacy
- Absolute Essentials of Marketing Research
- International marketing
- Language Research in Marketing
- A Digital Marketing Strategy Based on Applications to Rise Customer Satisfaction
- How, why, and when disclosure type matters for influencer marketing
- Killing Two Birds with One Stone: Special Session on Marketing Research with Practical Relevance: An Abstract
- THE PROCEDURE FOR ORGANIZING MARKETING RESEARCH AT INDUSTRIAL ENTERPRISES IN THE CONTEXT OF MODERNIZATION IN UZBEKISTAN
- Marketing investment and intangible brand capital
- Economic aspects of gender equality: results of marketing research
- Pain (and pleasure) in marketing and consumption: An integrative literature review and directions for future research
- The value of context-specific studies for marketing
- The effect of digital marketing on value creation and customer satisfaction
- The marketing discipline’s troubled trajectory: The manifesto conversation, candidates for central focus, and prognosis for renewal
- Marketing Research on Demoraphic Structure and Customers Satisfaction of Flats in Dki Jakarta
- Knowledge structure of Chief Marketing Officers (CMOs): A review, bibliometric analysis, and research agenda
- Examining the research on social media in business-to-business marketing with a focus on sales and the selling process
- Marketing management: an Asian perspective
- Investigating the Interrelationships between Digital Marketing and Marketing Intelligence and Their Effect on Business Strategy
- Pricing and Marketing Research of Chemical Products
- Differential effect of client-based and non-client-based projects on marketing students’ course performance and evaluations
- Influencer Marketing on Instagram: Empirical Research on Social Media Engagement with Sponsored Posts
- What Exactly Is Marketing and Public Policy? Insights for JPPM Researchers
- The effect of digital marketing, digital finance and digital payment on finance performance of indonesian smes
- The Importance of Market Research
- The Impact of Green Marketing on Consumer Behavior in the Market of Palm Oil Products
- TV media marketing research under the background of big data: A Review
- RESEARCH OF MARKETING ACTIVITIES IN THE PRODUCTION ENTERPRISE” OR GOLDEN OIL” LLC
- A New Approach in Marketing Research: Identifying the Customer Expected Value through Machine Learning and Big Data Analysis in the Tourism Industry
- An integrated social network marketing metric for business-to-business SMEs
- INCREASING EFFECTIVENESS OF MARKETING RESEARCH IN PUBLIC TRANSPORT
- Genetic data: Potential uses and misuses in marketing
- Sustainable consumption research and the role of marketing: a review of the literature (1976–2021)
- Twitter Marketing Research
- Introducing integrated hybrid communication: the nexus linking marketing communication and corporate communication
- Experiences of Foreign Countries in the Use of Marketing Research in Retail Trade and Their Application in the Context of Uzbekistan
- Incidence of market typologies and pattern of marketing activity performance in selected African countries
- The role of consumer data in marketing: A research agenda
- Automatic market research of mobile health apps for the self-management of allergic rhinitis
- No story without a storyteller: The impact of the storyteller as a narrative element in online destination marketing
- THE NECESSASITY OF INTERNATIONAL MARKETING RESEARCH FOR EFFECTIVE GROWTH OF EXPORT-ORIENTED GOODS IN UZBEKISTAN
- Broadening the definition of socially responsible marketing
- ‘Sustainable’marketing mixes and the paradoxical consequences of good intentions
- Theoretical Foundations of Marketing Research in Tourist Destinations
- The power of institutions on international marketing: reflections on the COVID-19 pandemic can inform international marketing activities
- Trust in blockchain-enabled exchanges: Future directions in blockchain marketing
- The short history and long future of research on market categories