Technical SEO MCQs

By: Prof. Dr. Fazal Rehman Shamil | Last updated: September 19, 2024

1. What is the primary purpose of Technical SEO?
A) To improve the content and design of a website
B) To ensure that a website is crawlable and indexable by search engines
C) To enhance social media presence
D) To increase user engagement

Answer: B) To ensure that a website is crawlable and indexable by search engines

2. What does a “robots.txt” file do?
A) It instructs search engine bots which pages or sections of a website to crawl or not crawl
B) It optimizes meta tags
C) It improves website design
D) It enhances internal linking

Answer: A) It instructs search engine bots which pages or sections of a website to crawl or not crawl

3. What is an XML sitemap used for in Technical SEO?
A) To provide search engines with a list of all the pages on a website for better indexing
B) To optimize page load speed
C) To enhance on-page content
D) To improve social media visibility

Answer: A) To provide search engines with a list of all the pages on a website for better indexing

4. What is “mobile-first indexing”?
A) Google primarily uses the mobile version of a website for indexing and ranking
B) Optimizing the desktop version of a website first
C) Improving mobile page load speed
D) Ensuring mobile-friendliness through responsive design

Answer: A) Google primarily uses the mobile version of a website for indexing and ranking

5. How does “site speed” impact Technical SEO?
A) Faster site speed improves user experience and can positively affect search engine rankings
B) It affects the design and layout of a website
C) It impacts social media engagement
D) It improves internal link structure

Answer: A) Faster site speed improves user experience and can positively affect search engine rankings

6. What is “HTTPS” and why is it important for Technical SEO?
A) HTTPS is a secure version of HTTP, and it is important because search engines favor secure websites
B) It is a tool for enhancing meta tags
C) It improves website design
D) It speeds up page load times

Answer: A) HTTPS is a secure version of HTTP, and it is important because search engines favor secure websites

7. What does “canonicalization” refer to in Technical SEO?
A) The process of specifying the preferred version of a webpage to avoid duplicate content issues
B) Improving internal links
C) Optimizing images
D) Enhancing meta descriptions

Answer: A) The process of specifying the preferred version of a webpage to avoid duplicate content issues

8. What is a “404 error” and how does it affect Technical SEO?
A) A 404 error occurs when a page cannot be found, which can negatively impact user experience and SEO
B) It is an error related to page load speed
C) It indicates issues with internal linking
D) It affects the quality of on-page content

Answer: A) A 404 error occurs when a page cannot be found, which can negatively impact user experience and SEO

9. How does “structured data” contribute to Technical SEO?
A) Structured data helps search engines understand the content and context of a webpage, potentially enhancing search visibility
B) It improves site speed
C) It optimizes meta tags
D) It enhances the design of the website

Answer: A) Structured data helps search engines understand the content and context of a webpage, potentially enhancing search visibility

10. What is “website crawlability” and why is it important?
A) Website crawlability refers to the ease with which search engine bots can navigate and index a site’s content, which is crucial for search visibility
B) It improves internal link structure
C) It enhances page load speed
D) It affects social media presence

Answer: A) Website crawlability refers to the ease with which search engine bots can navigate and index a site’s content, which is crucial for search visibility

11. What does “technical debt” refer to in the context of SEO?
A) Accumulated issues and inefficiencies in a website’s technical infrastructure that can negatively impact SEO
B) The cost of optimizing a website
C) The amount of internal links on a site
D) The number of keywords used in a website

Answer: A) Accumulated issues and inefficiencies in a website’s technical infrastructure that can negatively impact SEO

12. What is “hreflang” and how is it used in Technical SEO?
A) Hreflang is an HTML attribute used to specify the language and regional targeting of a webpage to search engines
B) It enhances page load speed
C) It improves on-page content
D) It optimizes website design

Answer: A) Hreflang is an HTML attribute used to specify the language and regional targeting of a webpage to search engines

13. How does “AMP” (Accelerated Mobile Pages) benefit Technical SEO?
A) AMP improves mobile page load speed, enhancing user experience and potentially boosting search rankings
B) It optimizes meta descriptions
C) It enhances internal linking
D) It improves website design

Answer: A) AMP improves mobile page load speed, enhancing user experience and potentially boosting search rankings

14. What is “site architecture” in Technical SEO?
A) The structure and organization of a website’s pages, which affects navigation and indexing
B) The design and layout of a website
C) The speed of page load times
D) The number of backlinks

Answer: A) The structure and organization of a website’s pages, which affects navigation and indexing

15. What role does “URL structure” play in Technical SEO?
A) A clean and descriptive URL structure helps search engines understand the content of a page and improves user experience
B) It impacts the speed of the website
C) It enhances internal linking
D) It affects social media sharing

Answer: A) A clean and descriptive URL structure helps search engines understand the content of a page and improves user experience

16. What is “site audit” and why is it important for Technical SEO?
A) A site audit is a comprehensive review of a website’s technical and SEO aspects to identify and address issues that affect performance
B) It improves on-page content
C) It enhances social media presence
D) It optimizes meta tags

Answer: A) A site audit is a comprehensive review of a website’s technical and SEO aspects to identify and address issues that affect performance

17. How does “image optimization” contribute to Technical SEO?
A) Image optimization reduces file sizes and improves page load speed, which can enhance search engine rankings
B) It impacts social media visibility
C) It affects website design
D) It improves internal linking

Answer: A) Image optimization reduces file sizes and improves page load speed, which can enhance search engine rankings

18. What is “canonical tag” used for in Technical SEO?
A) A canonical tag helps prevent duplicate content issues by specifying the preferred version of a page
B) It optimizes meta descriptions
C) It improves website speed
D) It enhances internal links

Answer: A) A canonical tag helps prevent duplicate content issues by specifying the preferred version of a page

19. What does “page speed” refer to in Technical SEO?
A) The time it takes for a webpage to fully load and display content
B) The number of internal links on a page
C) The quality of the on-page content
D) The amount of social media traffic

Answer: A) The time it takes for a webpage to fully load and display content

20. What is the significance of “server response time” in Technical SEO?
A) Server response time impacts how quickly a server processes requests and serves content, affecting overall page speed and user experience
B) It affects the design of a website
C) It impacts social media presence
D) It influences internal link structure

Answer: A) Server response time impacts how quickly a server processes requests and serves content, affecting overall page speed and user experience

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